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Prepaid Legal leads can make the distinction between financial success and failure in your business. But, not all leads are born equal.

Whether you decide to buy leads or produce your own, there are three main "archetypes" or categories that you'll find effective in growing your Prepaid Legal business:

1. Likely customers. These individuals are interested in one of your products or services. If satisfied, they may be carefully introduced to your business with reasonable success. But, they didn't start with an interest in making money, and they're going to need a lot of training.

2. Opportunity seekers. These leads are looking for a way to make money. They may or may not be sincere, that's for you to figure out. Also, they may or may not have specific interest in network marketing or Pre-Paid Legal Services. Your job will be to find the serious ones, overcome their objections and guide them into your business.

3. Active network marketers. These individuals are already in an business, and looking for leadership in how to be a success. They aren't in Prepaid Legal, but you know two very critical things about them: 1) they like the idea of network marketing, and 2) they've demonstrated it with their credit card by joining a program.

The most qualified prepaid legal leads are those in the last group: current network marketers.

Why?

Well, as mentioned above, you are sure they have an interest in making money with network marketing. You will never hear them ask, "Is this one of those ponzi schemes?" and other such ludicrous questions. They're through that; they know better.

They also understand the business better than someone who's never been in network marketing. So, once they sign up to your team and get up to speed, they'll produce results much faster (and with less preparation) than a normal person.

Lastly, they possibly know other active networkers: their upline, front line, and even cross-line people they befriended at their company event. These are the kind of people you want as a Prepaid Legal Associate in your team.

They're in a program, though, and not likely looking to start something new. It's your job to softly, and carefully, pique their interest without setting off any alarms.

The best way to do this is to lead with an offer that helps them in their existing organization... something unrelated to your opportunity. Something generic, like marketing tools or coaching.

Earn their trust, and show your value to them by helping them move forward with their existing business. Show them that, unlike their existing advisor, you are training them things that work. But make it clear that the only people who get your full focus are the people contributing to your financial success.

At that point, joining your team will be the next rational move.

In conclusion, you can go after potential customers, you can go after opportunity seekers, or you can pursue active network marketers. Of the three, active network marketers have the most potential to explode your downline with the least effort. Focus your effort there, and your paycheck will never be the same.

Prepaid Legal Leads - Three Choices, Which One Is Most Productive?
Prepaid Legal leads can make the difference between success and failure in your business. But, not all leads are created equally. Read this article you'll discover the three main "archetypes" of prepaid legal leads, as well as which are the most efficient in growing your downline!

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